"We Bring People and Communities
Together With Better Hearing"

"We Bring People and Communities
Together With Better Hearing"

"We Bring People and Communities
Together With Better Hearing"

explain-cognitive-overloadYour hearing is one of your most valuable assets. It connects you to your friends, family, and the world around you. What you may not realize already, however, is the degree to which hearing takes place in your brain, not your ears! In fact, because your brain is different from everyone else’s, you hear differently than other people around you. Our hearing instrument specialists in St. George are here to discuss the fascinating ways that your brain helps you to hear… and the ways that BrainHearing™ technology has brought hearing aid treatment to an entirely new level.

What Does Your Brain Have to Do with Hearing? Our Hearing Instrument Specialists in St. George Explain

Think of your ears as microphones that pick up sound. Once those sounds enter your ears, your brain has to decode and figure out what the sounds mean. Without your brain, you wouldn’t be able to process, enjoy, or comprehend anything that you hear.

Your brain does something else amazing with the sound received by your ears. To demonstrate this, try reading the following verse…

Roses are red
Violets are _____
Sugar is sweet
And so are you!

Did your brain figure out that the blank in that verse is supposed to say “blue”? It does the same thing when you are listening to someone speak in a noisy room. Sometimes, your ears might not catch sound completely. When this happens, your brain works to fill in the gaps to create meaning.

Avoid the Danger of Cognitive Overload

Unfortunately, when you suffer from hearing loss, your brain must go into overdrive to fill in numerous sound gaps all the time. After a while, this can take its toll. You may end up feeling tired, and social gatherings can start to feel like work instead of fun. Your memory can suffer, as well, since your brain can only work so hard at so many things at once.

What Is BrainHearing™?

According to our hearing instrument specialists in St. George, BrainHearing™ is part of the broader NeuroTechnology™ field of audiology (science of hearing), and as the name suggests, this technology works in harmony with your brain. It automatically adjusts and optimizes sound to match your unique hearing profile and personal sound preferences. The result is a more natural hearing experience that’s customized exclusively for you.

When your hearing aid incorporates BrainHearing™ technology, your brain doesn’t have to work as hard to filter out unwanted background noise to create meaning from sound. The result is greater enjoyment and more energy to listen to your friends and family!

Need Help Obtaining Your Hearing Aids? Contact Us!

If you or a loved one are experiencing hearing loss and need financial assistance obtaining your hearing aids, then the Sound of Life Foundation may be able to help you! Our mission is to help as many individuals as possible with the cost of hearing aids. Since 2014, we’ve helped to create thousands of happy hearing smiles – let us help you, too! Contact our office today at 435.574.4744 to see if you qualify.

Our St. George Office
321 West Tabernacle Suite B
St. George, UT 84770

Phone: 435.574.4744